August 2020 Newsletter Due to the COVID-19 effect, some Junior ‘A’ programs in Western Canada are passing their financial stress onto the players (AKA their parents). Until some teams can get 50 % fan capacity, or somewhere close to that, they are charging players for billets, ice time and other expenses. The BCHL and AJHL […]
Responsibilities in Hockey
December 2019 Newsletter We live in a culture that loves to talk about its rights. It is an evident sign that entitlement is alive and well in the 21st century. But as an advisor, I’ve noticed a lot of hockey players stand out from their peers for all the right reasons. Their character, work ethic […]
Success is on Lease
October 2019 Newsletter “Success isn’t owned. It’s leased. And rent is due everyday,” JJ Watt, defensive end for the NFL’s Houston Texans. Truer words have never been spoken than Watt’s famous quote on success. Success is something that is very elusive and requires a persistent commitment to retain. Hockey is no exception for how success […]
Talent Isn’t Enough
September 2019 Newsletter The Oakland Raiders released prominent wide receiver Antonio Brown today. It is a move that happened largely because of one major reason – the player’s evident character issues. The Brown release shows you can have all the talent in the world, but if you aren’t a person of character, your career is […]
Staff Expansion
Ice Exposure Consulting Inc. is a premier family advisor firm. Our mission is to empower hockey players to achieve their goals on and off the ice. We have helped players advance to such levels as the NCAA, CIS, CHL, CJHL and NAHL. Ice Exposure is based in Western Canada with staff located in British Columbia, […]